Brand Agency for Wine

Every great
wine deserves
a great brand.

We build strategic brand systems for Italian wine producers — from positioning and visual identity to packaging, digital presence and export strategy. 9 phases. 52 services. One partner.

9
Phases
52
Services
1
Partner
"When perception is engineered correctly,
competition becomes irrelevant."
01Brand Strategy & Positioning
02Naming & Verbal Identity
03Visual Identity & Design
04Packaging & Label
05Digital Communication
06Trade & Export Branding
07Wine Tourism & Experience
08PR & Public Relations
09Print & Trade Materials
Why choose a specialist partner

Italian wine is worth €14.5 billion.
Communicating it well is worth even more.

01
Strategy first

We don't design without understanding. Every project starts with an audit and a strategic platform. Creativity without direction is waste.

02
Flexible modules

Each phase is independent. Activate individual services or entrust us with the full journey — no fixed contracts.

03
Transparent pricing

Starter · Professional · Premium. No surprises: every deliverable is defined and quoted before we begin.

04
Wine industry team

We don't work for everyone. Every team member has direct experience in the Italian and international wine sector.

The method

9 phases.
One coherent system.

01
Brand Strategy & Positioning
"Design starts with understanding."
6 services included
02
Naming & Verbal Identity
"The words that make people choose."
6 services included
03
Visual Identity & Design
"The brand face that is never forgotten."
5 services included
04
Packaging & Label
"The label that gets picked off the shelf."
6 services included
05
Digital Communication
"Present everywhere, consistent always."
6 services included
06
Trade & Export Branding
"The brand that conquers new markets."
5 services included
07
Wine Tourism & Experience
"The brand experienced first-hand."
5 services included
08
PR & Public Relations
"The reputation that precedes the wine."
5 services included
09
Print & Trade Materials
"Every touchpoint tells the brand story."
5 services included
Investment

Three levels.
One clear path forward.

Starter
from €12,000
Solid foundations
  • Initial brand audit
  • Positioning statement
  • Logo + palette + typography
  • Essential brand manual
  • Design of 1 main label
  • Wine sheets IT+EN (3 wines)
  • Instagram setup + 30 posts
Ideal: new winery or first rebranding
Premium
from €96,000
Annual strategic partner
  • Everything in Professional +
  • Complete brand platform
  • Institutional video + wine series
  • Multilingual site IT+EN+DE
  • Integrated e-commerce
  • Annual PR plan + main guides
  • Trade fair stand design
  • Complete wine tourism identity
  • 12-month communication retainer
Ideal: winery with international export

52 services.
One document.

Download the complete guide to everything we can do for your winery. 9 phases explained in detail, all deliverables listed, timelines included. No fluff — just the full picture.

Download Full Guide (PDF) ↓
Excellence Design · Brand Agency for Wine
Services for the
Wine Producer
52
Services
9
Phases
1
Partner
Let's begin

Every great wine
deserves a great brand.

30 minutes is all it takes to understand where you are and where you want to go. No commitment, no pressure.

Book Your Discovery Call
2000 Town Center, Southfield, MI 48075